As BJP is surging ahead with its political masterstroke ‘Main Bhi Chowkidar’ campaign, Prime Minister Modi is all set to take it to the next level as he plans to interact with people from 500 different locations across the country on March 31.
Speaking to the media, senior BJP leader and Union minister Ravi Shankar Prasad said that Prime Minister Modi, in a video conference will interact with ‘Chowkidars’ from different walks of life. He further said that the campaign has become a “people’s movement” as the ‘Main Bhi Chowkidar’ hashtag has been tweeted 20 lakh times and had 1,680 crore impressions.
On 31st March, PM @narendramodi will interact with Chowkidars from different walks of life at 500 locations across India through video conference. Every person who is doing his work honestly and sincerely is a Chowkidar and he is with PM Modi. pic.twitter.com/IK5dzeRrfO
— Chowkidar Ravi Shankar Prasad (@rsprasad) March 19, 2019
Prasad said Modi will interact with people from different walks of life, including BJP leaders and allies, professionals and farmers, from some “field location” through video-conference.
Attacking the Congress for ridiculing ‘Main Bhi Chowkidar’ campaign, Prasad said people, who are out on bail and are being investigated, have a problem with this campaign as they have a lot to hide. “If they have nothing to hide, then they should also join the campaign,” he said, describing the campaign as a “positive narrative” of the masses for a “corruption-free” India.
Prime Minister Modi kickstarted the 2019 Lok Sabha election campaign with launching ‘Main Bhi Chowkidar’ campaign on Twitter. PM Modi had tweeted a video to remind everyone that their ‘Chowkidar’ (watchman) is standing firm and serving the nation.
Following this, senior BJP leaders, including party president Amit Shah, and Union ministers prefixed their names on the microblogging site with ‘chowkidar’, which turned out be an instant hit as it became a mass movement spontaneously after lakhs of common people joined the campaign.
Prime Minister Modi seems to have captured the momentum for the upcoming Lok Sabha elections as he has successfully managed to convert condescending, elitist remarks on his humble beginnings thrown at him as ‘insults’ by Congress leaders into a matter of pride.
Interestingly, during the run-up to the 2014 elections, Congress party had made a similar mistake when Mani Shankar Aiyar had taken a dig at Prime Minister Modi’s humble beginning as a tea-seller and said that Modi can distribute tea but can never be the Prime Minister. Modi had then converted that remark as a badge of honour and held ‘Chai Pe Charcha’, discussion forums over tea across the nation as a way to connect directly to voters.