While the marriage and subsequent conversion of a non-Muslim girl into Islam is actively encouraged, Hindu men falling in love with Muslim girls often face a brutal, violent end.
New Tanishq ad, that shows a Hindu woman being 'pampered' with the Hindu ritual of god-bharai by a Muslim mother-in-law, has created quite the furore online.
On Friday, Tanishq Jewellery released a new ad of an ‘interfaith’ couple where the woman, decked up in jewellery, is getting ready for a ‘god-bharai’ (baby shower) function.