Wednesday, June 23, 2021
Home News Reports Cambridge Analytica helped JD(U) identify the 'right castes to target' during 2010 Bihar polls:...

Cambridge Analytica helped JD(U) identify the ‘right castes to target’ during 2010 Bihar polls: Whistleblower

The sandstorm let loose via the revelations into controversial data agency’s association now seems to have reached Nitish Kumar led JD(U)s doorstep, if claims by the data firm’s whistelblower are to be believed.

Christopher Wylie, former Cambridge Analytica (CA) employee turned whistleblower on Wednesday, released a set of documents on Twitter relating to the past projects of SCL group which is the parent company of CA:

As per the document titled “National Experience”, which details the past work of SCL in India, the JD(U) was helped by the data agency during the 2010 Bihar elections. This help supposedly included “providing electoral research and strategy for the party”. This strategy included SCL undertaking a behavioural research program which targeted 75% of the state’s households.

This targeting was used to identify the correct backgrounds, right audiences, messages and more importantly the “right castes to target” with their campaigns.

The JD(U) has since then come out to deny having ever used Cambridge Analytica’s services for caste analysis and claimed that the party doesn’t believe in using such means for electoral politics.

As per an Indian Express report, another allegation made against the JD(U) is that the address of SCL group’s India headquarters, “155, Niti Khand 1, Indirapuram, Ghaziabad” is the same as that of the official address of Ovleno Business Intelligence (OBI).

The report alleges that OBI which is/was SCL’s partner in India is owned by Amrish Tyagi, who is the son of JD(U) leader KC Tyagi. Tyagi has earlier dismissed the allegation of his son and Cambridge Analytica colluding to influence the 2010 Bihar polls.

As per the documents released by Wylie, a caste census was also carried out by SCL India during the 2012 Uttar Pradesh elections on behalf of a “national party”. It is also claimed that the organisation was asked to carry out research commutation campaign in support of a pan-India campaign for countering non-desired behaviour of recruitment and support of “violent jihadism” in 2007.

  Support Us  

Whether NDTV or 'The Wire', they never have to worry about funds. In name of saving democracy, they get money from various sources. We need your support to fight them. Please contribute whatever you can afford

OpIndia Staff
Staff reporter at OpIndia

Related Articles

Trending now

Unconscious Patient in ICU bitten by rats at BMC-run hospital, authorities say ‘injuries are superficial’

The 24-year-old Srinivas Yellappa had undergone eye surgery recently at a BMC-run hospital in Ghatkopar. Rats had bitten on his face while he was lying unconscious.

Uttar Pradesh: One Dilshad caught breaking idols in Hindu temple in Kannauj, accomplice Umar says they were instructed to do so

Kannauj Police superintend Dr Arvind Kumar informed that a case will be filed under NSA against the main accused and others.

Coronavirus: Health Ministry issues advisory to Maharashtra, Kerala and Madhya Pradesh on Delta Plus variant

Delta Plus variant has been detected in samples collected from Maharashtra, Kerala and Madhya Pradesh, which is a cause of concern.

Rana Ayyub tells Harvard University students how to speak ‘truth to power’, after spreading fake news over Ghaziabad fake hate crime

Rana Ayyub interacted with the students of Harvard University over challenges facing journalism and 'speaking truth to power'.

Mamata Banerjee, after promising monthly stipends for women, faces ‘financial shortage’ in keeping her poll promise

West Bengal government might have to cut down on fund allocation to other Departments to keep Lakshmi Bhandar scheme afloat.

Uttar Pradesh: Forced mass religious conversion accused Mohammad Umar Gautam was felicitated by AMU alumni for ‘spreading Islam’

Mohammad Umar Gautam and his associated at the Islamic Dawah Centre(IDC) preyed on vulnerable and poor people, those with listening and speaking disabilities, and converted them to Islam

Recently Popular

Ravish Kumar appears massively frustrated as India administers 85 lakh COVID vaccines in single day, this is why he does not make sense

Ravish Kumar goes on a ranting spree to hate on PM Modi by camouflaging propaganda as 'criticism' over COVID-19 vaccination

How Venkatesh Prasad is winning hearts with his ‘Sanghi’ posts, one tweet at a time

Venkatesh Prasad demonstrated the Surya Namaskar for his followers, performed in deference to the Sun God.

Oxfam says reporting rape cases harms black and marginalised people, blames ‘privileged white women’ for root causes of sexual violence

Oxfam says that fighting against sexual assault legitimises criminal punishment, which harms black and other marginalised people

After MC Kode, Vastavik Muhfaad abuses Lord Krishna while dissing another rapper, songs laced with expletives and drug promotion

In another ‘high on abuses’ song, Muhfaad refers to Hindu gods Ram and Sita in a similar depreciative manner.

After being slammed by Bombay HC for lack of evidence, Mumbai police names Arnab Goswami as an accused in second TRP chargesheet

Republic TV had submitted before Bombay HC that Mumbai Police have deliberately not named Arnab Goswami in charge sheet to keep the investigation open
- Advertisement -


Connect with us